Marketing Books

Showing 801–900 of 965 results

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  The Corporate Reputation of Multinational Corporations

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  The Customer is NOT Always Right Marketing Orientations in a Dynamic Business World

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  The Dark Side of Marketing Communications Critical Marketing Perspectives

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  The Definitive Guide to Google AdWords Create Versatile and Powerful Marketing and Advertising Campaigns

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  The Dentsu Way

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  The Digital Marketing Handbook Deliver Powerful Digital Campaigns

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  The Dominant Influence of Marketing in the 21st Century The Marketing Leviathan

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  The Effect of Information Technology on Business and Marketing Intelligence Systems

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  The Effects of Cause Related Marketing on Customers Attitudes and Buying Behavior

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  The End of Marketing Humanizing Your Brand in the Age of Social Media

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  The End of Marketing Humanizing Your Brand in the Age of Social Media and AI

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  The Evolution of Integrated Marketing Communications The Customer driven Marketplace

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  The Executor of Integrated Marketing Communications Strategy Marcom Managers Working Model

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  The Experience Logic as a New Perspective for Marketing Management From Theory to Practical Applications in Different Sectors

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  The Facebook Guide to Small Business Marketing

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  The Fair Trade Scandal Marketing Poverty to Benefit the Rich

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  The Financial Services Marketing Handbook Tactics and Techniques That Produce Results 2nd Edition

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  The Future of Relationship Marketing

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  The Global Private Health and Fitness Business A Marketing Perspective

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  The Great Facilitator

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  The Growth Drivers The Definitive Guide to Transforming Marketing Capabilities

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  The Guide to the Product Management and Marketing Body of Knowledge ProdBOK

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  The Handbook of Marketing Strategy for Life Science Companies Formulating the Roadmap You Need to Navigate the Market

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  The Handbook of Persuasion and Social Marketing

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  The Handbook to Affiliate Marketing From Beginner to Pro in 7 days

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  The Idea Writers Copywriting in a New Media and Marketing Era

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  The Law of Marketing Special Topics Collection 2nd Edition

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  The Library Marketing Toolkit

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  The Linked Photographers Guide to Online Marketing and Social Media

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  The Managers Guide to Competitive Marketing Strategies 2nd Edition

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  The Marketers Handbook Reassessing Marketing Techniques for Modern Business

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  The Marketing Agency Blueprint The Handbook for Building Hybrid PR SEO Content Advertising and Web Firms

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  The Marketing Century How Marketing Drives Business and Shapes Society

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  The Marketing Challenge for Industrial Companies Advanced Concepts and Practices

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  The Marketing of Childrens Toys Critical Perspectives on Childrens Consumer Culture

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  The Marketing of World War II in the US, 1939-1946: A Business History of the US Government and the Media and Entertainment Industries

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  The Marketing Pathfinder Key Concepts and Cases for Marketing Strategy and Decision Making

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  The Marketing Performance Blueprint Strategies and Technologies to Build and Measure Business Success

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  The Marketing Plan How to Prepare and Implement It 4th Edition

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  The McGraw Hill 36 Hour Course Online Marketing

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  The Migrant Text Making and Marketing a Global French Literature

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  The New Relationship Marketing How to Build a Large Loyal Profitable Network Using the Social Web

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  The New Rules of Marketing and PR How to Use Content Marketing Podcasting Social Media AI Live Video and Newsjacking to Reach Buyers Directly 8th Edition

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  The Nigerian Rice Economy Policy Options for Transforming Production Marketing and Trade International Food Policy Research Institute

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  The Nonprofit Marketing Guide High Impact Low Cost Ways to Build Support for Your Good Cause 2nd Edition

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  The Olympic Games Effect How Sports Marketing Builds Strong Brands 2nd Edition

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  The On Demand Brand 10 Rules for Digital Marketing Success in an Anytime Everywhere World

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  The Opt Out Effect Marketing Strategies that Empower Consumers and Win Customer Driven Brand Loyalty

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  The Palgrave Handbook of Interactive Marketing

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  The Paradox of Points Theoretical Foundation and Empirical Evidence of Medium Magnitude Effects in Loyalty Programs

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  The PayPal Official Insider Guide to Selling with Social Media Make money through viral marketing

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  The Photographers Guide to Marketing and Self Promotion

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  The Political Marketing Game

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  The Power of Real Time Social Media Marketing

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  The Project Administrator Perspectives to Project Support Services

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  The Promotion of Education A Critical Cultural Social Marketing Approach

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  The Pursuit of Food Well Being The Mechanisms Behind Consumers Food Well Being and Their Relevance for Food Retailing and Marketing

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  The Quintessence of Marketing What You Really Need to Know to Manage Your Marketing Activities

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  The Rebels Guide to Email Marketing Grow Your List Break the Rules and Win

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  The Replication of Retail Fashion Formats into Foreign Countries A Qualitative Analysis

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  The Rise of Marketing and Market Research

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  The Rise of the Platform Marketer

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  The Role of Language and Symbols in Promotional Strategies and Marketing Schemes

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  The Routledge Companion to Anthropology and Business

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  The Routledge Companion to Arts Marketing

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  The Routledge Companion to Banking Regulation and Reform

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  The Routledge Companion to Behavioural Accounting Research

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  The Routledge Companion to Corporate Branding

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  The Routledge Companion to Corporate Social Responsibility

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  The Routledge Companion to Critical Marketing

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  The Routledge Companion to Digital Consumption

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  The Routledge Companion to Ethnic Marketing

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  The Routledge Companion to Financial Services Marketing

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  The Routledge Companion to Global Value Chains Reinterpreting and Reimagining Megatrends in the World Economy

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  The Routledge Companion to Happiness at Work

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  The Routledge Companion to Identity and Consumption

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  The Routledge Companion to Knowledge Management

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  The Routledge Companion to Marketing and Feminism

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  The Routledge Companion to Nonprofit Management

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  The Routledge Companion to Organizational Diversity Research Methods

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  The Routledge Companion to Public Relations

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  The Routledge Companion to Qualitative Accounting Research Methods

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  The Routledge Companion to Strategic Marketing

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  The Routledge Companion to the Future of Marketing

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  The Routledge Companion to the History of Retailing

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  The Routledge Handbook of Financial Geography

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  The Routledge Handbook of Tourism Marketing

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  The SAGE Handbook of International Marketing

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  The SAGE Handbook of Marketing Ethics

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  The Science of Why Decoding Human Motivation and Transforming Marketing Strategy

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  The Secrets of Success in Marketing How to accelerate your marketing performance

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  The SEO Battlefield

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  The Service Dominant Logic of Marketing Dialog Debate and Directions

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  The Seven Principles of WOM and Buzz Marketing Crossing the Tipping Point

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  The Silver Market Phenomenon Marketing and Innovation in the Aging Society 2nd Edition

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  The Small Business Online Marketing Handbook Converting Online Conversations to Offline Sales

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  The Social Organisation of Marketing A Figurational Approach to People Organisations and Markets

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  The Soul of the Greeks An Inquiry

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  The Strategic Storyteller Content Marketing in the Age of the Educated Consumer

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  The Theory of the Marketing Firm Responding to the Imperatives of Consumerorientation

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